Category Archives: Real Estate Coaching – Become A Top Producer

Real Estate Coach Carol Mazur shares Real Estate Coaching & Real Estate Training in the Top 10 Systems of Top Producers.

Real Estate Coaching – Reasons To Call Your Sphere – FORD Calls

Reasons To Call Your Sphere – FORD Calls

 

 

Real Estate Coaching – Reasons To Call Your Sphere – FORD Calls. Here are some handy reasons to call your sphere – FORD calls. Real Estate Coaching reasons to call your sphere – FORD Calls to call your sphere. Use these Real Estate Coaching – Reasons to call your sphere questions. We have updated the “D” in FORD to drive traffic to your website and deliver value. Do this and watch your business grow.

 

What are FORD Calls?

 

F = Family

O = Occupation

R = Recreation

D = Drive To Website – Deliver Value

 

Real Estate Coaching – Reasons To Call Your Sphere – FORD Calls

 

I was in the area and thought of you
I was showing property in the area
I sold a home in the area
I have a listing in the area
I have a great investment opportunity
I have a seminar
I have an event
I have tickets
I saw you in the paper
I saw (other) in the obituary… I am sorry
I was at (applicable event) and thought of you
I need help-who do you know?
Remember the time change
Happy 4th of July (or other holiday)

Buyer, Seller, or
Family

 

Real Estate Coaching reasons to call your sphere – FORD Calls

 

Tell me, how is your family?
How many are in your family?
How is (child’s name) doing in school?
I hear (spouse’s name) got a promotion. How is that going?
You husband/wife was on my mind today. How is he feeling?

Occupation

 

What do you do for a living?
Tell me about your work?
How is your job going?
How is your business doing?
How long since you changed companies?
I hear you got a promotion, how is that going?
How did you end up in that type of job?
Are you looking forward to retirement?

Recreation

What have you been doing lately?
Are you still (riding bikes, sailing, racing cars, etc)?
What do you do for fun?
How was your trip to ____________?
What are you doing to enjoy yourself?
Where are you going this summer?
Where are you going for the holidays?
Have you been binge watching any shows on netflix?
Do you golf? …play tennis? …aerobics?
What sports do you follow?

 

Real Estate Agent Texting

 

Drive To Website & Deliver Value

 

Real Estate Coaching reasons to call your sphere – FORD Calls

 

What are your plans for the holidays?
What are you plans for the future?
What drives you to get up every day?
If you had the perfect day, what would it be like?
If you were working, what would you be doing?
Have you thought about a vacation this year?
I’ll add you to my websites so that you can search for homes.
We can set you up on a neighborhood market report.
There is an instant home value tool on our website.
Things we do to help sellers are on our website.
I have posted some tools for buying and selling on the site.
What will you be doing with your time now that you have retired?

Sellers (post-closing)

Did they get the escrow refund?
How did travel go?
What’s the new address?
What’s the new phone number?
Did email change?
Do they need a realtor connection in the new area?
Do they know anyone in the old neighborhood thinking of moving?

Buyers (post-closing)

 

Real Estate Coaching reasons to call your sphere – FORD Calls

 

How is the home working?
Are they unpacked?
How are the kids doing?
Any questions about closing?
How did the buyer agent do?
What could we do better?
How is the neighborhood?
How is the family adjusting?
Is the new job doing well?
Have they done any fun things?
What are summer, spring and holiday plans?
Are they unpacked yet?
Has it been a good move for you?

 

Do you have anyone to practice these calls with. If not just jump right in and start with your best friends and family first. This will put you at ease and quickly help your realize that you can use these reason to call your sphere on a daily basis.

If you need a bit more inspiration simply click the link below and watch the video for a quick warm up. As you get good at this write down your own questions and reasons to call your sphere.

Listen to the video warm up and then make those calls!

 

 

Once you use these Real Estate Coaching reasons to call your sphere – FORD Calls & Scripts you will be ready to add some technology to your real estate business to keep it all straight, get automated, and close more real estate sales.

 

Real Estate Coaching reasons to call your sphere – FORD Calls

If you still want more help choosing a website to deliver value or help with expired listing objections simply schedule a free strategy call.

Real Estate Coaching Pinterest Tip: Make a Pinterest Plan

Real Estate Coaching Pinterest Tip: Make a Pinterest Plan:

Pinterest Goal: To become the community expert to follow in your town on Pinterest without posting your listings on Pinterest.

 

The Plan: To be low key about real estate on Pinterest yet link photos back to your website.

 

Real Estate Coaching Tip:

 

  1. Pin a photo of a great meal you had to a list of great restaurants on your website.
  2. Post a local charity event photo with a link to a list of charities on your website.
  3. Pin a photo of the best local beach to a list of beaches on your website.
  4. Pin a photo of a dog park with to a list of dog parks on you website.
  5. Pin a photo of a local lake to a list of lakes on your website.
  6. Pin a photo to a list of golf courses with geographical keywords.
  7. Pin a photo of pets near a condo building to a list of pet friendly condos.
  8. Pin a beautiful picture of a running trail back to a list of trails.
  9. Pin a photo of a local lake to a list of local lakes on your website.
  10. Pin a nighttime photo of downtown with a link to more photos on your website.

Build your brand by showcasing images of things to do in your local city. Customers will find your the value you offer in your real estate listings, home searches, seller house values, & web form offers while on your website in a natural fashion.

If you want to create a Pinterest board just for your listings as well, that is fine. Link to virtual tours on your own IDX pages of your website.

Yes, there are no rules. you can create a YouTube Pinterest board and more Pinterest boards for recipes which link to other peoples websites. Just be sure to also become the neighborhood expert by posting photos of great local businesses with a link back to your website for further information to driving traffic to back to you unique value offers to become no only your community real estate expert but your local everything expert.

Building helpful links back to your website will help you get found organically in the search engines. Add your name to your photos so that you come up as a match in Google images when customers type in your city, town, or county.

A friend of mine used to say “If it’s free, it’s for me!” Start building your free links on Pinterest before they start charging to advertise. Look what happened to Craigslist with the URLs (links) prohibited.  Go for it. Start pinning while it is still free!
 

Real Estate Coaching Pinterest Tip: Make a Pinterest Plan:

Coach Carol Mazur

 

Follow Carol Mazur on Google+!

 

Top 7 Ways For A Realtor To Use Social Media

 

“Top 7 ways for a Realtor to use social media to convert leads”

 

Real Estate Coaching Tip

 

First, post helpful offers, eBooks, PDFs, Blog Posts, or Videos linking to web forms in the sidebar of your website for buyers and sellers to enter their email.

 
 
1. Tweet a link to help home buyers in your area with a URL back to the buyer blog post article on your website.

2. Post a link to your blog on LinkedIn with a blog article about events back to your website.

3. Tweet a Seller Instant House Value link back to your website.

4. Post a paid ad on Facebook with a link to your Free House Value.

5. Post a link to your blog on Google+ groups back to your website.

6. Take a photo of the free Home Search on your website and post it on Pinterest with a link to your website.

7. Take a photo of your Instant House Value and add a link on Instagram.

Links (URLS) back to your website help you get found organically. Make sure you have lots of value for your customers on your website when they arrive.

Need help? Be sure to contact us today!